ABOUT XAMUN

Built by people who've spent 25 years delivering transformation.

We didn't build Xamun because AI is trending. We built it because we've lived through every phase of enterprise transformation — and decided to fix the system, not just the software.

Xamun founding team — London and Manila

"Intelligence without execution is a presentation.
Execution without intelligence is the wrong software."

Most companies hire a strategy firm to tell them what to do, then hire a separate IT firm to build it. The strategy firm leaves. The IT firm interprets. The resulting software addresses a version of the problem that existed six months ago.

Xamun exists to close that gap. We built a single system that reads your business continuously, derives what needs to be built from that intelligence, builds it through an AI-accelerated Software Factory, and measures whether the outcomes are actually moving.

It's one loop. Intelligence to strategy to software to governance — and back again. Every cycle starts at a higher baseline than the last.

Published research. Peer-reviewed methodology.

Xamun's approach is grounded in academic research, not just industry experience.

PEER-REVIEWED PUBLICATION
Published in the Journal of Information Technology Case and Application Research
Taylor & Francis · Published July 2025 · DOI: 10.1080/15228053.2025.2525017

The xDD (experience-Driven Development) methodology that underpins Xamun's Software Factory has been published and peer-reviewed in a leading information technology journal. This isn't a marketing framework — it's a research-backed approach to specification-first software delivery.

Read the Publication → All Research & Publications →
THOUGHT LEADERSHIP
"Why Your Strategy Dies — and How AI Can Change That"
Arup Maity · LinkedIn

An exploration of why corporate strategy consistently fails at the execution layer — and how continuous AI intelligence creates a feedback loop that keeps strategy alive and actionable.

Read on LinkedIn →
PUBLISHED BOOKS BY ARUP MAITY

View all books on Amazon →

Founded to Own the Full Journey

Strategy · Finance · Technology · Sales · Marketing — all co-founders, all in.

5 co-founders · Deutsche Bank · Asian Institute of Management · PSIA · PH · UK · EU

Arup Maity
Arup Maity
Co-Founder, President & CEO
25+ Years + MBA

→ Serial entrepreneur

→ Author of 6 books on AI and digital transformation

→ Professor, Asian Institute of Management (Project Management & Digital Strategy)

→ Director, PSIA for 15+ years

Tess Fuentes Villaluna
Tess Fuentes Villaluna
Co-Founder & CFO
25+ Years Corporate Finance + MBA

→ Pioneer member, Deutsche Knowledge Services Philippines

→ Controlling functions, Global Deutsche Bank Group

Neil Rowatt
Neil Rowatt
Co-Founder & Head of Business Development
30+ Years Business Change & Digital Transformation

→ Former CTO / Head of Technology, Deutsche Bank Europe

→ 20 years multi-industry consultancy across Europe

Burns Puzon
Burns Puzon
Co-Founder & Marketing Lead
10+ Years Software Marketing + MBA

Brand, content, and go-to-market across PH tech ecosystem.

Gelo Yu
Gelo Yu
Co-Founder & Client Acquisition Lead
8+ Years Startup Sales + MBA

Pipeline development, workshop conversion, and client onboarding.

Global presence.

Four offices. Three continents. One platform.

HQ
London

85 Great Portland Street
London W1W 7LT
United Kingdom

ENGINEERING
Manila

BlastAsia Inc.
F. Ortigas Jr. Road
Pasig City, Philippines

APAC
Singapore

Joules AI Pte Ltd
Paya Lebar Square
Singapore

US
San Francisco

447 Sutter St
San Francisco, CA
United States

Affiliations & partnerships.

We work alongside the leading technology ecosystems.

Microsoft
Technology Partner
NVIDIA
AI Infrastructure
Google for Startups
Startup Programme
PSIA
Industry Association

Talk to the team.

Whether you want to see the platform, discuss a challenge, or explore a partnership — we'd welcome the conversation.

Book a Meeting → Try the Intelligence Demo →